COMMITTEES

WANT TO MAKE A DIFFERENCE IN THE DALLAS ADVERTISING COMMUNITY?

Volunteer your time and talent by joining one of the many AAF Dallas committees. From event planning to member recruitment to public service, there is a committee to fit your passion and experience.

Contact us about any one of the committees listed below and we will put you in contact with the Committee Chair.

VOLUNTEER SUBMISSION FORM

ADDY AWARDS

The ADDY® Awards is the world’s largest advertising competition. They represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes, and entrants of all levels from anywhere in the world. This committee oversees the competition and the awards event.

Competition sub-committee attends committee meetings and assists with:

• Contacting agencies to encourage submissions
• Securing judges
• Online submission process
• Accepting entries
• Notifying winners

Awards event sub-committee attends committee meetings and assists with:

• Venue selection
• Call-to-entry “kickoff” party
• Securing entertainment
• Producing the show with vendor partners
• Selling sponsorships
• Overseeing the script for the show
• Organizing the hanging-of-work party a few nights before the event
• Executing the awards show, from setup and run-of-show, to takedown

Committee responsibilities include:

• Building relationships with colleges, universities, and student organizations to promote careers in advertising and marketing

• Developing outreach materials and participating in career days, classroom presentations, and industry events

• Managing student engagement initiatives, including relationships with local AAF student chapters and encouraging participation in AAF Dallas events and the American Advertising Awards

• Overseeing scholarship programs in partnership with the AAF Dallas Foundation, including application management, recipient communications, and recognition

• Managing and growing the AAFuture mentoring program

• Developing educational programming and professional development opportunities for students and industry professionals

WEBSITE & TECH

The role of this committee is to promote and communicate news and events planned and developed by AAF committees via the club website, emails, and e-newsletters.

The committee responsibilities include assisting with:

• Development, expansion and upkeep of new site
• Posting and updating web content on a timely basis
• Ensuring tags are correct as content changes
• Monitoring site metrics

GOVERNMENT AFFAIRS

The duties and responsibilities of the Government Affairs Committee include:

• Monitoring local, state and federal legislation on all matters affecting the advertising business or interest to the profession
• Establishing relationships with local and state legislators, ideally before an issue arises
• Ensuring that the club has a grassroots notification system which can be mobilized quickly and efficiently should any legislative problem arise
• Building a sense of constant legislative awareness among our members by utilizing all communication channels
• Participating in District 10 conference calls; monitor and share communications from  AAF National

MARCOM + SOCIAL MEDIA

Develop “best practice” processes for all communications efforts, coordinating with Website + Tech and Social Media to ensure synergy and continuity across all programs. 

The committee responsibilities include assisting with:

• Development of final copy for all channels based on input from AAF committees
• Creation and management of club activities calendar with respective materials due dates
• Development of project checklists, request forms, and design templates for various communications (i.e. emails, web, newsletter, etc) that ensure process standards and inform the layout of copy, visuals, sponsor logos, etc
• Creation of custom creative for Happy Hours and events as needed
• Creation of custom collateral such as member brochures and additional outward-facing assets
• Development of a social media strategy that grows engaged AAF Dallas communities and helps define club objectives in the context of content
• Development of a qualified team of social media experts to manage full range of platforms
• Ensuring that social properties are promoted in all club communications
• Finding unique ways to build social components of club programs

MEMBERSHIP + SPONSORSHIP

The purpose of the Membership + Sponsorship Committee is to grow and strengthen AAF Dallas by building meaningful relationships with members, agencies, corporations, and community partners. The committee is responsible for recruiting and engaging members while developing sponsorship opportunities that support the Club’s programs, events, and long-term success.

Committee responsibilities include:

• Recruiting, retaining, and engaging members across agencies, brands, and partner organizations
• Building and maintaining relationships with agencies, corporations, and prospective members throughout the Dallas advertising community
• Communicating the value of AAF Dallas membership, volunteer opportunities, and Club programming
• Managing membership records and coordinating with District and National AAF on membership reporting and requirements
• Developing sponsorship packages and supporting sales materials
• Managing sponsor relationships and ensuring all sponsorship benefits and deliverables are fulfilled

VOLUNTEER

This committee is responsible for prospecting, soliciting, assigning and supporting the placement of volunteers within the club.

Committee responsibilities include assisting with:

• Networking to identify and recruit volunteers
• Developing programs that recognize the extraordinary efforts of our committee volunteers