COMMITTEE

WANT TO MAKE A DIFFERENCE IN THE DALLAS ADVERTISING COMMUNITY?

Volunteer your time and talent by joining one of the many AAF Dallas committees. From event planning to member recruitment to public service, there is a committee to fit your passion and experience.

Contact us about any one of the committees listed below and we will put you in contact with the Committee Chair.

VOLUNTEER SUBMISSION FORM

ADDY AWARDS

The ADDY® Awards is the world’s largest advertising competition. They represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes, and entrants of all levels from anywhere in the world. This committee oversees the competition and the awards event.

Competition sub-committee attends committee meetings and assists with:

Contacting agencies to encourage submissions
Securing judges
Online submission process
Accepting entries
Notifying winners

Awards event sub-committee attends committee meetings and assists with:

Venue selection
Call-to-entry “kickoff” party
Securing entertainment
Producing the show with vendor partners
Selling sponsorships
Overseeing the script for the show
Organizing the hanging-of-work party a few nights before the event

DIVERSITY

The purpose of this committee is: to develop and recommend innovative programs that are inclusive of, expand the role of and drive participation of minorities throughout The Club; to create opportunities within the industry; and to provide self-regulation guidelines for recruitment and retention efforts.

Committee responsibilities include:

Performing student outreach, at the high school, tech school, art school, and junior college level – participating at career days where available
Developing materials for school visits
Developing a Diversity or “segment” marketing, half-day event
Participating in Membership, Programs and Education committee meetings as it relates to diversity issues

EDUCATION

The goal of this important committee is to: 1) Sustain and improve the future of advertising and marketing in the Dallas area; 2) Develop activities that expand students’ knowledge and confidence about a career in advertising; 3) Develop and maintain ideas that continue the education of the advertising and business professionals within the community.

The committee responsibilities include assisting with:

Management of the scholarship programs: posting applications on the AAF Dallas and AAFD Foundation websites, providing award letters to winners, getting recipients to luncheons to accept the scholarships, and working with the Foundation, in general
Management of student outreach: developing relationships with area colleges and universities, adopting their AAF chapters, involving the students in the ADDY awards
Management and execution of the AAFuture (mentoring) program

GOVERNMENT AFFAIRS

The duties and responsibilities of the Government Affairs Committee include:

Monitoring local, state and federal legislation on all matters affecting the advertising business or interest to the profession
Establishing relationships with local and state legislators, ideally before an issue arises
Ensuring that the club has a grassroots notification system which can be mobilized quickly and efficiently should any legislative problem arise
Building a sense of constant legislative awareness among our members by utilizing all communication channels
Participating in District 10 conference calls; monitor and share communications from AAF National

INTERACTIVE

The role of this committee (along with other the marketing services team members (Marcom, PR, and Social media) is to promote and communicate news and events planned and developed by Programs, Education, Government Affairs, ADDYs, Membership, Social Activities via the club website, emails, and e-newsletters.

The committee responsibilities include assisting with:

Development, expansion and upkeep of new site
Posting and updating web content on a timely basis
Ensuring tags are correct as content changes
Monitoring site metrics
Determining an effective email schedule
Issuing of e-newsletters, emails, and other communications with members

MARCOM

Develop “best practice” processes for all communications efforts, coordinating with Interactive, Social Media and PR to ensure synergy and continuity across all programs.

The committee responsibilities include assisting with:

Development of final copy for all channels based on input from Programs, Education, Government Affairs, ADDYs, Membership, Social Activities
Creation and management of club activities calendar with respective materials due dates
Development of project checklists, request forms, and design templates for various communications (i.e. emails, web, newsletter, programs for lunch tables, etc) that ensure process standards and inform the layout of copy, visuals, sponsor logos, etc
Coordination with corporate agency members to get Agency Spotlights posted on the website
Creation of custom creative for Happy Hours, luncheon programs, etc as needed
Creation of custom collateral such as member brochures, etc
Review of copy and layout for all Club Achievement submissions written by other committees; submit to Executive Committee for review prior to submission

SOCIAL MEDIA

The role of this committee (along with other the marketing services team members (Marcom, PR and Interactive) is to promote and communicate news and events planned and developed by Programs, Education, Government Affairs, ADDYs, Membership, Social Activities via the social media channels.